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Right WayPhangan

Market insights

The Phangan market — in numbers.

What land costs per rai by district, how much a villa earns a night, what a pool or sea view adds, and which configuration pays back fastest. Live data, so you don't have to guess — then run your own numbers in the calculator.

Land prices by district

Median asking price per rai across our live land listings. The island-wide median is ฿7.0M/rai from 38 priced plots. Bars show where each district sits against the most expensive.

Haad Rin
1 plot
฿20M
Mae Haad
1 plot
฿14M
Nai Wok
4 plots
฿10.3M
Haad Yao
3 plots
฿8M
Ban Tai
8 plots
฿7.6M
Chaloklum
6 plots
฿7.1M
Sri Thanu
5 plots
฿6.9M
฿6.5M
Madeau Wan
8 plots
฿5.2M
Khao Khao Haeng
1 plot
฿4.3M

Medians from a live snapshot of active listings — indicative, not a valuation. Plots vary by access, zoning, and frontage.

Own land or a villa here? Get a free estimate of your property — built on this same data.

Listings analysed
1,093
Sources
Airbnb1,076Booking.com25
1,101 collected · 1,093 unique after dedup
Snapshot
2026-06-09
Active occupancy (90d)
27%

Cross-source check

Price triangulation

Median nightly rate for the same villa market, by platform. When independent platforms land on the same number, trust it.

Airbnb
1,074 listings
฿3,220
Booking.com
25 listings
฿849
Platforms diverge — 279% spread

What the data suggests

Build a villa with a luxury finish in Coconut lane area. It's the island's strongest nightly market — a median of ฿6,750/night, an estimated ฿1.4M/year at 55% base occupancy.

Luxury positioning adds +117%Villa = highest ADR type10 comps in Coconut lane area
Model this in the ROI calculator

Our listings × the market

What our listings could earn

Active Right Way listings matched to their district's nightly rate — gross and net yield (net is after 25% management + 3% opex). An indication, not a guarantee.

Gross = district median ADR × 365 × base occupancy ÷ price. Net deducts 25% management + 3% opex. “Booked now” = current forward-90d availability of active listings. Land excluded.

Free preview

Top districts to build for rental

Median nightly rate (ADR) of entire-home listings, by district.

Coconut lane area
10 listings · est. ฿1.4M/yr at 55% base
฿6,750
Haad Salad
34 listings · est. ฿1.1M/yr at 55% base
฿5,350
Haad Yao
83 listings · est. ฿1.0M/yr at 55% base
฿5,000

Listings with a pool command a +87% nightly premium.

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The complete build-to-rent picture

All districts, premiums by feature, rates by property type and bedroom count, plus the assumptions behind every number.

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Figures and projections shown here are illustrative estimates based on public and our own market data, for general information only. They are not financial, investment, legal or tax advice, not an offer, and not a guarantee of any return. Property values and rental income can fall as well as rise. Take independent professional advice before you buy.